We help ambitious brands achieve market differentiation and measurable growth through purposeful, user-focused industrial design.
Nixon Watches
Elevating Nixon’s brand with purpose-driven, user-focused industrial design.Thoughtfully crafted watches to enhance the experience of the sports they were designed for, with purpose-built profiles and user-focused features. The intuitive interface makes using the watch simple and enjoyable. Designed to fit seamlessly into everyday life, these watches bring both sophistication and ease, in turn helping Nixon stand out in the watch market and deepen connections with their customers.
Industrial Design, Color Material & Finish
nixon.com
The James Brand
Positioning The James Brand as a category leader through minimalist, high-performance EDC design.The Barnes knife represents a new pinnacle for The James Brand, combining advanced design, premium materials, and meticulous craftsmanship. By overcoming complex manufacturing challenges, it delivers a harmonious blend of elegance and everyday functionality-setting a higher standard of quality that strengthens the brand’s position as an innovator in the category.
Industrial Design, Color Material & Finish
thejamesbrand.com
Fox Racing
Reimagining a helmet icon with uncompromising performance and rider-focused innovation.
The iconic Rampage helmet was reimagined by combining rider-focused innovation with bold aesthetics and advanced performance features. Close collaboration and technical precision resulted in a helmet that raises the bar for safety, comfort, and style-reinforcing Fox Racing’s leadership in high-performance gear.
Industrial Design
The iconic Rampage helmet was reimagined by combining rider-focused innovation with bold aesthetics and advanced performance features. Close collaboration and technical precision resulted in a helmet that raises the bar for safety, comfort, and style-reinforcing Fox Racing’s leadership in high-performance gear.
Industrial Design
foxracing.com
We don’t just design products. We help brands tell their story through every detail, building lasting emotional connections with their users.
Urban Armor Gear
Crafting a cohesive design language to drive next level mil-spec protection across new categories.Urban Armor Gear’s mil-spec protection brought to new categories through the creation of a versatile, unified design language. This approach shaped a cohesive range of cases and accessories, establishing a strong foundation for the brand’s continued growth and evolution across diverse product lines.
Industrial Design, Design Language, Marketing Content
urbanarmorgear.com
Cannondale
A dynamic, ground-up helmet product line redefining Cannondale mountain bike style.
Cannondale’s first fully custom helmet line was designed from the ground up with a unified design language tailored to MTB riders. Combining advanced fit systems, lightweight in-mold construction, and innovative features, the helmets deliver superior safety, comfort, and style across entry-level to premium tiers-setting a new standard for the brand in mountain bike protection.
Industrial Design, Design Language, Color Material & Finish, Marketing Content
cannondale.com
Cannondale’s first fully custom helmet line was designed from the ground up with a unified design language tailored to MTB riders. Combining advanced fit systems, lightweight in-mold construction, and innovative features, the helmets deliver superior safety, comfort, and style across entry-level to premium tiers-setting a new standard for the brand in mountain bike protection.
Industrial Design, Design Language, Color Material & Finish, Marketing Content
cannondale.com
Überleben
Redefining the Überleben brand with a clean, proprietary design language that drives market differentiation.
Überleben transitioned from branded off-the-shelf products to a fully proprietary range by introducing a cohesive, minimalist Scandinavian design language. The overhaul of best-sellers and development of new products focused on simplicity, functionality, and refined craftsmanship, ensuring each piece stands out in a crowded market. Throughout the process, compatible manufacturers were identified and designs were meticulously refined to align with target costs, positioning Überleben leader in the outdoor bushcraft category.
Industrial Design, Design Language, Color Material & Finish, Tradeshow Booth Design, Marketing Content
Überleben transitioned from branded off-the-shelf products to a fully proprietary range by introducing a cohesive, minimalist Scandinavian design language. The overhaul of best-sellers and development of new products focused on simplicity, functionality, and refined craftsmanship, ensuring each piece stands out in a crowded market. Throughout the process, compatible manufacturers were identified and designs were meticulously refined to align with target costs, positioning Überleben leader in the outdoor bushcraft category.
Industrial Design, Design Language, Color Material & Finish, Tradeshow Booth Design, Marketing Content
uberleben.co
Let’s build products together that deliver real results for your brand.
Collaboration is where great ideas come to life and your product’s success begins. Partnering with us means more than industrial design. We bring product strategy, design languages, packaging, sourcing, CMF expertise, and manufacturing support to the table. Our agile process sparks innovation, accelerates problem-solving, reduces costly errors, and adapts quickly to market shifts-giving your brand a clear competitive edge.We design products that tell your brand’s story, create emotional connections, and resonate deeply with users. Our holistic approach aligns strategy, design, and execution while prioritizing sustainable, responsible choices for long-term growth.
Together, we create products that don’t just stand out - they perform better, delight users, and move your brand forward.
Ready to turn your vision into a product that makes an impact?
Lets Chat